As a refrigerated products shipper, you might be struggling with this common question; “Should I choose an asset based carrier or a third party logistic (3PL)?” Before you make your decision, consider the facts. First of all, both carriers and brokers operate within a framework that is based on distance, time, and rate. Although both providers are generally committed to making sure freight gets transported to where it needs to be, on time they each have inherent challenges that can have an adverse affect on their level of service.
The advantage of using a “Quality” asset based carrier is if they are running their trucks to ship your product you would have one company to oversee the service. In turn, Carriers have the challenge of balancing the enormous costs of running an asset based business that in turn can create limitations in delivery scheduling and competitive shipping rates.
While most 3PL providers can provide more flexibility in these areas it is often times harder for them to regulate the standards of their service and managing delivery responsibility. So now what?
